methods of measuring customer satisfaction
Business Hacks, Omnichannel Analytics

Understand and Employ the Right Methods of Measuring Your Customer Satisfaction

Avatar Written by Gnani MarketingMay 26, 2022

“It takes months to find a customer… seconds to lose one” – Vince Lombardi

As you begin discovering newer ways of improving your overall customer satisfaction, you’ll discover only a few tangible methods of measuring CSAT scores that are capable of providing near-perfect data and insights.

Your competition and customers are well aware of the value of high NPS (Net Promoter Score) metrics and are constantly upping their game. To create happy customers, you need to start by acknowledging that every customer is an individual with unique wants, needs and preferences. This acceptance is essential, considering that expectations for personalized experiences increased from 4% in 2013 to 88% in 2020.

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how to select an api for a product
Business Hacks, Conversational AI

How to Select an API for a Product? A Simple Guide

Avatar Written by Gnani MarketingMay 23, 2022

Our world is obsessed with APIs, and rightly so. APIs are everywhere. API, or Application Programming Interface, allows two applications to communicate with each other and execute pre-defined processes. Whether you’re on Instagram, using Evernote or any other application available today, APIs are sending and receiving data via servers to perform actions or tasks.

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How to create customer survey questions
Business Hacks

8 Key Points To Remember While Creating Customer Survey Questions

Avatar Written by Gnani MarketingMay 17, 2022

The best part about customer surveys is getting feedback from the horse’s mouth. Before online surveys were a thing, you had to distribute paper questionnaires, wait for the respondents to complete them, collect the paper, and sit in the office sorting out the answers. Analyzing the survey takes up the rest of the time.

Thankfully, we have bid goodbye to those times as we have online survey creation tools that let you make one in a few minutes.

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conversational ai marketing use cases
Business Hacks, Conversational AI

Here’s How Easily Conversational AI Can UP Your Marketing Game

Avatar Written by Gnani MarketingApril 11, 2022

Offering a high-quality customer experience can lower the cost of serving customers by up to 33%. 77% of consumers say inefficient customer experiences detract from their quality of life. With the surge of online shopping and digital experiences, consumers are looking for instant answers, and those present at the right time with the right solution gain an advantage. Customers are getting used to such a degree of instant gratification and customization that failure to give them what they’re looking for when looking for it can create an unhealthy dent for an enterprise. Hence, Conversational AI in Marketing is becoming the trend.

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omnichannel-analytics-in-providing-personalized-service
Business Hacks, Omnichannel Analytics

Omnichannel Personalization: A Game-Changer for CX| Gnani

Avatar Written by Gnani MarketingMarch 10, 2022

Benefits of Omnichannel Analytics In Providing Personalized Customer Service

Customer experience is the heart and soul of every business. No matter how good your product is, if there is no culture of data-driven customer service, you are setting up your business for failure. One of the first provisions you should provide for your customers is enabling them to reach out to you via several devices and channels.

It doesn’t stop there.

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enterprise automation strategy and conversational ai
Business Hacks, Conversational AI

Conversational AI for Enterprise Automation

Avatar Written by Gnani MarketingMarch 7, 2022

The need for an intelligent automation strategy as well as its adoption rate varies between enterprises and even inside teams within each enterprise based on their individual priorities. On a very high level, knowing where process pain points allow the focus on peripheral processes and understanding where deliberate change can be made. But, as we know, it’s neither easy nor simple to reach this point.

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business automation tools
Business Hacks

6 Business Automation Tools That Help Businesses Grow Exponentially

Avatar Written by Gnani MarketingFebruary 25, 2022

Streamlining Your Business Processes with Business Automation Tools

Whether you are a one-person-wonder or have a small staff, your small business will see a great increase in efficiency and long-term cost reduction by adopting a few business process management automation tools and software. Their features will give you an edge in providing an outstanding customer experience, resulting in the best word-of-mouth marketing for free.

Most of these business process management automation software tools have easy-integration features and flexible plans that can work out for all types of business owners. You can check out these features and take the best decision to invest in them according to your content management priorities.

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